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WINNING INVESTORS OVER

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฿1,095
WINNING INVESTORS OVER

WINNING INVESTORS OVER

 LEV, BARUCH

Hardcover

฿1,095

Out of stock

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Synopsis: WINNING INVESTORS OVER

There was a time (the 1980s and 1990s) when it seemed easy for executives to please Wall Street. That hasn't been true for a while. The stock market has become an unforgiving place, and dealing with dissatisfied investors part of the daily job of CEOs, CFOs and investor-relations executives. There are right ways and many, many wrong ways to face an angry mob. Nobody knows them better than Baruch Lev. He's done the research. He's analyzed the data. And he has developed a set of authoritative, often surprising instructions for dealing intelligently with Wall Street. This book tells what to do when your company disappoints investors, gets slammed by financial analysts, or finds itself mired in lawsuits all of which have a negative effect not just on stock prices but on employee recruitment (who wants to work for a losing company?), consumer behavior (who wants to buy a major product of a failing firm?), and supply chain development (who wants to partner with a troubled enterprise?). Stripped of cliches and emotional arguments, and backed up by extensive research by Lev and other finance scholars, the book amounts to an indispensable capital-markets operating manual for executives. And its overarching message is an inspiring and perhaps surprising one: Honesty turns out to good for business.

Product Details

ISBN 9781422115022
Weight 0.654
Publisher HARVARD
Book Size (cm.) 165x238x30
Language English
Number of Pages 272

Highlight

There was a time (the 1980s and 1990s) when it seemed easy for executives to please Wall Street. That hasn't been true for a while. The stock market has become an unforgiving place, and dealing with dissatisfied investors part of the daily job of CEOs, CFOs and investor-relations executives. There are right ways and many, many wrong ways to face an angry mob. Nobody knows them better than Baruch Lev. He's done the research. He's analyzed the data. And he has developed a set of authoritative, often surprising instructions for view all

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