UPSIDE OF IRRATIONALITY, THE: THE UNEXPECTED BENEFITS OF DEFYING LOGIC AT WORK AND HOME
HARPER COLLINS PUBLISHERS USA
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Dan Ariely is the James B Duke Professor of Psychology and Behavioral Economics at Duke University.
Dan publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science and CNN. He splits his time between Durham NC and the rest of the world