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UNCOMMON SENSE, COMMON NONSENSE: WHY SOME ORGANISATIOINS CONSISTENTLY OUTPERFORM OTHERS

Out of stock

฿650
UNCOMMON SENSE, COMMON NONSENSE: WHY SOME ORGANISATIOINS CONSISTENTLY OUTPERFORM OTHERS

UNCOMMON SENSE, COMMON NONSENSE: WHY SOME ORGANISATIOINS CONSISTENTLY OUTPERFORM OTHERS

 GODDARD & ECCLES

Paperback

฿650

Out of stock

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คำที่เกี่ยวข้อง MANAGEMENT STRATEGY & TECHNIQU

Synopsis: UNCOMMON SENSE, COMMON NONSENSE: WHY SOME ORGANISATIOINS CONSISTENTLY OUTPERFORM OTHERS

This is the winning difference daring to be different can make - insights into how organisations can stand out from the herd. This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. The book consists of some 75 short essays and is divided into four parts: winners and losers, strategy and tactics, organisation and management, biases and remedies. Some of the arguments of the book are grounded in recent economic and psychological research, but most of them are the fruit of working with executives who have attended the management development programmes run by the authors at London Business School over the past 30 years. For those who want to succeed and stand out from the herd - and who dare to be different - it is a book full of useful insights and invaluable uncommon sense.

Product Details

ISBN 9781846686016
Weight 0.32
Publisher PROFILE BOOKS
Book Size (cm.) 135x216x20
Dimension Width(กว้าง)(CM) 5.2756
Dimension Length(ยาว)(CM) 0.7087
Dimension High(สูง/หนา)(CM) 8.5039
Language English
Number of Pages 256

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This is the winning difference daring to be different can make - insights into how organisations can stand out from the herd. This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is view all

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