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SLEIGHTS OF MIND

Out of stock

฿299
SLEIGHTS OF MIND

SLEIGHTS OF MIND

Paperback

฿299

Out of stock

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คำที่เกี่ยวข้อง PHYSIOLOGICAL & NEURO-PSYCHOLO

Synopsis: SLEIGHTS OF MIND

What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic? And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'. Leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magician's art sheds light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade. By understanding how magic manipulates the processes in our brains, we can better understand how we work - in fields from law and education to marketing, health and psychology - for good and for ill.

Product Details

ISBN 9781846683909
Weight 0.266
Publisher PROFILE BOOKS
Book Size (cm.) 129x198x19
Dimension Width(กว้าง)(CM) 5.1575
Dimension Length(ยาว)(CM) 0.8661
Dimension High(สูง/หนา)(CM) 7.7953
Language English
Number of Pages 304

Highlight

What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic? And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'. Leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to expla view all

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