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RETAIL 101: THE GUIDE TO MANAGING AND MARKETING YOUR RETAIL BUSINESS

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RETAIL 101: THE GUIDE TO MANAGING AND MARKETING YOUR RETAIL BUSINESS
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RETAIL 101: THE GUIDE TO MANAGING AND MARKETING YOUR RETAIL BUSINESS

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Synopsis: RETAIL 101: THE GUIDE TO MANAGING AND MARKETING YOUR RETAIL BUSINESS

This is the illustrated guide to creating and managing a successful retail business. Retail 101 provides practical action steps for independent and specialty retailers to compete against big-box stores and shares expert insights on balancing inventory, management issues, and more. Retail 101 helps you keep your doors open, deal with wholesalers and suppliers, market your business, and provide the best in-store experience you can. Nicole Leinbach Reyhle is the founder of the nation's only retail lifestyle publication and online community, Retail Minded, which supports small business owners. She is also co-founder of the Independent Retailer Conference. Jason A. Prescott, CEO of JP Communications, Inc, is the innovator behind the United States' top wholesale and manufacturer trade platforms. He is also the author of Wholesale 101: A Guide to Product Sourcing for Entrepreneurs and Small Business Owners.

Product Details

ISBN 9780071840149
Weight 0.367
Publisher MCGRAW-HILL INTERNATIONAL ENTERPRISES LLC
Book Size (cm.) 152x228x15
Language English
Number of Pages 272

Highlight

This is the illustrated guide to creating and managing a successful retail business. Retail 101 provides practical action steps for independent and specialty retailers to compete against big-box stores and shares expert insights on balancing inventory, management issues, and more. Retail 101 helps you keep your doors open, deal with wholesalers and suppliers, market your business, and provide the best in-store experience you can. Nicole Leinbach Reyhle is the founder of the nation's only retail lifestyle publication and onli view all

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REYHLE, NICOLE

about author

NICOLE LEINBACH REYHLE is the founder of Retail Minded, the nation's only retail lifestyle publication. She is also the cofounder of the Independent Retailer Conference.

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