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INNOVATOR'S METHOD, THE: BRINGING THE LEAN STARTUP INTO YOUR ORGANIZATION

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INNOVATOR'S METHOD, THE: BRINGING THE LEAN STARTUP INTO YOUR ORGANIZATION
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INNOVATOR'S METHOD, THE: BRINGING THE LEAN STARTUP INTO YOUR ORGANIZATION

Hardcover

฿1,150
฿977.50
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With this product, you earn 39 point(s).

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คำที่เกี่ยวข้อง BUSINESS INNOVATION

Synopsis: INNOVATOR'S METHOD, THE: BRINGING THE LEAN STARTUP INTO YOUR ORGANIZATION

A radical new method--adapting the latest techniques honed by successful start-ups--for managing innovation in established businesses. Call it "lean start-up," "design thinking," or "agile." No matter the name, it's clear that a new method is revolutionizing how to successfully create, refine, and bring ideas to market--without traditional business planning But because these ideas and techniques run counter to conventional managerial thinking and practice, managers in established organizations have difficulty implementing them. No longer. Based on field work with thousands of managers and validated inside dozens of companies, innovation experts Nathan Furr and Jeff Dyer show when and how to apply a "lean start-up" approach to innovation in established businesses.

Product Details

ISBN 9781625271464
Weight 1.5
Publisher HARVARD BUSINESS PRESS
Dimension Width(กว้าง)(CM) 6.1417
Dimension Length(ยาว)(CM) 1.1024
Dimension High(สูง/หนา)(CM) 9.2520
Language English

Highlight

A radical new method--adapting the latest techniques honed by successful start-ups--for managing innovation in established businesses. Call it "lean start-up," "design thinking," or "agile." No matter the name, it's clear that a new method is revolutionizing how to successfully create, refine, and bring ideas to market--without traditional business planning But because these ideas and techniques run counter to conventional managerial thinking and practice, managers in established organizations h view all

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FURR, ET.AL

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