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INGENIUS: A CRASH COURSE ON CREATIVITY

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INGENIUS: A CRASH COURSE ON CREATIVITY
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INGENIUS: A CRASH COURSE ON CREATIVITY

Paperback

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คำที่เกี่ยวข้อง APPLIED PSYCHOLOGY FOR SUCCESS

Synopsis: INGENIUS: A CRASH COURSE ON CREATIVITY

Is the ability to creatively tackle problems innate or can it be learned? Like most human traits, both answers are correct. Some people are inherently more innovative than others. But, just like maths, or writing, everyone can improve with practice. Tina Seelig, PhD teaches creativity every day in her courses on innovation at Stanford School of Engineering. After ten years of experience, she confidently asserts that not only can creativity be taught but that there are a clear set of tools, skills and approaches that can unlock anyone's creative potential. In "InGenius", Seelig reminds us that creativity is not just something that you think about - it is something that you do. It is as natural as breathing, and just as necessary for leading a successful and fulfilling life. Creative solutions are required because the status quo is never good enough, and our goal should always be to push beyond the limits of what seems possible. Great ideas are needed to solve all the problems we face and to enrich our lives. Whether it is in the conference room, classroom or kitchen, new ideas open up a world of wonderful possibilities. With the tools presented in this remarkable book, we will learn how to pull out all stops to take on the challenges, big and small, that come our way, and to see that every word, every idea, and every moment provides an opportunity for creativity that will enhance our lives. "InGenius" is filled with concepts, tools, techniques and stories that reveal ways you can increase your creativity quotient, and that of your groups and organizations. The first half of the book focuses on the inside out - what you can personally do to increase your own creative aptitude and attitude. The second half deals with the outside in - how you can change the local and cultural environment to increase the creativity quotient of your community. "InGenius" reveals one of the great truths about ideas: it costs nothing to generate amazing ideas, and yet the results have the potential to be priceless.

Product Details

ISBN 9781781800034
Weight 0.23
Publisher HAY HOUSE UK
Book Size (cm.) 13.5 x 21.5 x 1.6
Dimension Width(กว้าง)(CM) 5.3937
Dimension Length(ยาว)(CM) 0.7480
Dimension High(สูง/หนา)(CM) 8.5039
Language English
Number of Pages 224

Highlight

Is the ability to creatively tackle problems innate or can it be learned? Like most human traits, both answers are correct. Some people are inherently more innovative than others. But, just like maths, or writing, everyone can improve with practice. Tina Seelig, PhD teaches creativity every day in her courses on innovation at Stanford School of Engineering.

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SEELIG, TINA

about author

Tina Seelig has a Ph.D. in neuroscience from the Stanford School of Medicine and is the executive director of the Stanford Technology Ventures Program, which is the entrepreneurship center at Stanford University's School of Engineering. In addition, Seelig teaches courses on entrepreneurship and innovation in the Department of Management Science and Engineering and in the Hasso Plattner Institute of Design at Stanford University. She frequently speaks and runs workshops for executives in a wide range of disciplines and has written several popular science books for adults and children.

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