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GOOGLE SEMANTIC SEARCH: SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES THAT GETS YOUR COMPANY MORE TRAFFIC, INCREASES BRAND IMPACT AND AMPLIFIES YOUR ONLINE PRESENCE, L/E

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GOOGLE SEMANTIC SEARCH: SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES THAT GETS YOUR COMPANY MORE TRAFFIC, INCREASES BRAND IMPACT AND AMPLIFIES YOUR ONLINE PRESENCE, L/E
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GOOGLE SEMANTIC SEARCH: SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES THAT GETS YOUR COMPANY MORE TRAFFIC, INCREASES BRAND IMPACT AND AMPLIFIES YOUR ONLINE PRESENCE, L/E

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Synopsis: GOOGLE SEMANTIC SEARCH: SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES THAT GETS YOUR COMPANY MORE TRAFFIC, INCREASES BRAND IMPACT AND AMPLIFIES YOUR ONLINE PRESENCE, L/E

Optimize Your Sites for Today's Radically New Semantic Search Breakthr1ugh "semantic search" techniques are already transforming Google(TM)'s search results. If you want to be found, yesterday's SEO techniques won't cut it anymore. Google Semantic Search tells you what to do instead-in plain English. David Amerland demystifies Knowledge Graph(TM), TrustRank(TM), ABIC11ityRank(TM), personalized and mobile search, social media actnvity, and much more. Drawing on deep knowledge of Google's internal workings and newest patents, he also reveals the growing impact of social networks on your SEO performance. Whether you do it yourself or supervise an agency, this is your complete playbook for next-generation SEO! * Learn how Google is delivering answers, not just links-and what it means to you * Profit from Google Now(TM) and the fragmented, personalized future of search * Prepare for Knowledge Graph(TM) by growing your online reputation, autC11ity, and trust * Stop using 10 common SEO techniques that no longer work * Dnscover the truth about Trust Ranking(TM)-and 10 steps to take right now * Go way beyond keywords in today's new era of content mcrketing * Strengthen the "social signal" you create on Twitter, Facebook, Google+, and LinkedIn * See why the "First Page of Google" is rapidly become obsolete * Drnve unprecedented business value from your online identity and influence * Learn how Google captures meaning in unstructured data-and give it what it wants * Plan for all "4 Vs" of semantic search: Volume, Velocity, Variety, and Veracity * Rapidly transition from technic E to strategic search optimization http://helpmyseo.com/google-semantic-search.html

Product Details

ISBN 9780789751348
Weight 0.326
Publisher PEARSON EDUCATION ASIA PTE
Book Size (cm.) 156x228x12
Language English
Number of Pages 240

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Optimize Your Sites for Today's Radically New Semantic Search Breakthr1ugh "semantic search" techniques are already transforming Google(TM)'s search results. If you want to be found, yesterday's SEO techniques won't cut it anymore. Google Semantic Search tells you what to do instead-in plain English. David Amerland demystifies Knowledge Graph(TM), TrustRank(TM), ABIC11ityRank(TM), personalized and mobile search, social media actnvity, and much more. Drawing on deep knowledge of Google's internal workings and newest view all

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AMERLAND, DAVID

about author

David Amerland helps multi-national clients and start-ups to organize their SEO and Social Media strategies. He is a business journalist, author and international speaker. He blogs about social media and search engine optimization, writes for a number of prominent websites including Forbes, and advises a handful of corporations on their social media crisis management techniques.

His books on SEO, Social Media and web trends demystify the complexity of the subjects they cover for readers around the world. Each book provides an accessible blueprint to better understand and take advantage of the opportunities offered by the connected economy.

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