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WINNING ARGUMENTS: FROM ARISTOTLE TO OBAMA - EVERYTHING YOU NEED TO KNOW ABOUT THE ART OF PERSUASION

Everyone is always trying to persuade us of something: politicians, advertising, the media, and most definitely our families. With all the wisdom of the ages, from Aristotle and Stalin to Yoda and Monty Python, "Winning Arguments" will show you how to win more than your fair share of arguments, as well as: how to shine at work, avoid speeding tickets, and outwit argumentative partners; Cicero's secrets to moving an audience and Honest Abe Lincoln's 'shameless trick'; and, tactics like Setting Your Goals, Making Them Listen and Gaining the High Ground. The art of rhetoric, from eloquence and friendship to ready wit and irrefutable logic "Winning Arguments" is brimming with endless examples of persuasion and plenty of techniques to help you get your way.
Special Price ฿315.00 was ฿450.00
Book Format : Paperback
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SKU
BOO201310014354
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More Information
ISBN 9780141032580
Weight (kgs.) 0.26
Author HEINRICHS, JAY
Publisher PENGUIN GROUP (UK)
Publication Date Mar 04, 2010
Book Size (cm.) 198 x 129 x 20
Language English
Number of Pages 352
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