-25%
OFF
BEST
SELLER

MARKETING 6.0: THE FUTURE IS IMMERSIVE

In Marketing 6.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technology to address customers’ needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade. Readers will learn about:

View more
Special Price ฿637.50 was ฿850.00
Book Format : Hardcover
Availability : Dispatch in 3-5 Business days
(Save ฿212.50)
SKU
BOO101310293447
More Information
ISBN 9781119835219
Weight (kgs.) 0.50
Author KOTLER ET AL.
Publisher JOHN WILEY & SONS SINGAPORE PTE.
Publication Date Nov 22, 2023
Dimension Length(ยาว)(CM) 0.10
Dimension Width(กว้าง)(CM) 0.10
Dimension High(สูง/หนา)(CM) 0.10
Language English
File Size 0.00
Number of Pages 256
You may also like this