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DIGITAL MARKETING IN PRACTICE: DESIGN, IMPLEMENT AND MEASURE EFFECTIVE CAMPAIGNS

Digital Marketing in Practice balances step-by-step practical coverage with academic theoretical context to offer a streamlined resource which doesn t assume prior subject area knowledge. It explores key definitions and best-practice for tools channels and platforms including search engine optimisation (SEO) online advertising social media marketing email marketing ecommerce and affiliate marketing. It shows how to create plans and set objectives design digital marketing campaigns and evaluate their success for improvement.

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Special Price ฿1,464.75 was ฿1,575.00
Book Format : Paperback
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SKU
BOO201310282390
More Information
ISBN 9781398608870
Weight (kgs.) 0.50
Author KNIGHT & VORSTER
Publisher KOGAN PAGE
Publication Date Mar 03, 2023
Book Size (cm.) 17.0 x 24.0 x 3
Dimension Length(ยาว)(CM) 24.00
Dimension Width(กว้าง)(CM) 17.00
Dimension High(สูง/หนา)(CM) 3.00
Language English
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