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ROYAL OAK: FROM ICONOCLAST TO ICON

Although an outlier at birth the Royal Oak soon found an audience among the free-spirited youth who recognized the watch’s audacious blend of technological advances and ancestral craftsmanship. The Royal Oak has been a canvas of innovation ever since conversing with art music architecture and sports. Today a cultural artifact beyond watchmaking the Royal Oak is an object of permanence in a world of obsolescence embodying the creative freedom and the youthful spirit of those who have contributed to writing its story.
The book presents the Royal Oak’s history from a broader cultural perspective while shedding light on new archival materials uncovered by Audemars Piguet’s Heritage department alongside exclusive testimonies of long-standing friends of the brand. The lively narrative text is illustrated with imagery from six decades of groundbreaking art architecture fashion music and cultural history paralleling the evolution of this trailblazing timepiece beloved by innovative tastemakers and influential celebrities around the globe.
Furthering the Royal Oak’s unique cultural journey Bill Prince also gives voice to what he calls “Generation Royal Oak” a group of watch connoisseurs who came of age following the timepiece’s launch and whose achievements reflect the global cultural movement that inspired it. This cohort notably includes Kevin Hart Bjarke Ingels Elle Macpherson Mark Ronson Serena Williams and Ning Zetao to name but a few.

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Book Format : Hardcover
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SKU
BOO101310281461
More Information
ISBN 9781649800596
Weight (kgs.) 4.70
Author PRINCE, BILL
Publisher BASHEER GRAPHIC BOOKS
Publication Date Oct 30, 2022
Book Size (cm.) 32 x 4.7 x 38.3
Dimension Length(ยาว)(CM) 38.30
Dimension Width(กว้าง)(CM) 32.00
Dimension High(สูง/หนา)(CM) 4.70
Language English
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