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BRANDLIFE: CONCEPT STORES & POP-UPS

Concept stores are all about discovery and experience, creating a unique retail environment where shoppers can explore a new vision for consumer culture.Hyper-curated, many emphasize quality over quantity of goods, presenting a well thought out and defined brand identity that encapsulates their philosophy. Some maintain an assortment within a very finite range, keeping it fresh through new products and vendors, others create stories around which to merchandise, dramatically changing their inventories month-to-month.

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Book Format : Paperback
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SKU
BOO201310179581
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More Information
ISBN 9789887774792
Weight (kgs.) 0.50
Publisher THAMES & HUDSON (S) PRIVATE LIMITED
Book Size (cm.) 20.0 x 13.0 x 2.5
Language English
File Size 0.00
Number of Pages 280
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