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CONSUMER.OLOGY (UPDATED AN REVISED SECOND EDITION-NOW AVAILABLE IN PAPERBACK): THE TRUTH ABOUT CONSUMER AND THE PSYCHOLOGY OF SHOPPING

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฿595
CONSUMER.OLOGY (UPDATED AN REVISED SECOND EDITION-NOW AVAILABLE IN PAPERBACK): THE TRUTH ABOUT CONSUMER AND THE PSYCHOLOGY OF SHOPPING

CONSUMER.OLOGY (UPDATED AN REVISED SECOND EDITION-NOW AVAILABLE IN PAPERBACK): THE TRUTH ABOUT CONSUMER AND THE PSYCHOLOGY OF SHOPPING

 GRAVES, PHILIP

Paperback

฿595

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Synopsis: CONSUMER.OLOGY (UPDATED AN REVISED SECOND EDITION-NOW AVAILABLE IN PAPERBACK): THE TRUTH ABOUT CONSUMER AND THE PSYCHOLOGY OF SHOPPING

Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees.

Product Details

ISBN 9781857885767
Weight 0.302
Publisher NICHOLAS BREALEY
Book Size (cm.) 135x215x15
Language English
Number of Pages 288

Highlight

Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degree view all

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